After four years now, the number of online orders has increased exponentially. Online customers are able to find parts easier, whether using the search function or the new graphic interface created throughout the parts catalogs. The Bud’s salespeople are also able to use the site as a sales tool now, for taking orders over the phone. This is proving to be extremely helpful for their primary users that are in the process of restoring a classic Mercedes Benz. Customers are also able to see the work that the Bud’s Benz restoration team is completing on a frequent basis.
Ultimately, the new website has allowed Bud’s Benz to show off more of their impressive restoration work, offer better service and to communicate better with their customers, creating lasting relationships and return business.